Step Into the Future with Google: Revolutionized Online Shopping is Here
AI is the latest buzzword around the town that people can’t seem to get enough of. This cutting-edge technology has seeped into every aspect of our lives. From Chatbots to Smart assistants like Siri and Alexa, we have them all. Now this amazing innovation is completely changing our online shopping experience in trailblazing ways and the tech giant Google is at the forefront of it. Google has rolled out amazing features that will ensure when you are shopping for clothes online, you get the right product that meets all your expectations as they would in a brick-and-mortar store. To do this, they have paired almost 45 billion products with their Gemini models to completely transform your online shopping experience. So, what are these path-breaking features that Google is all set to implement? Let us take a deep dive into this seamless integration of online shopping and technology and see how it is making our shopping experience better.
- Amazing Virtual Try-ons: How many times have we thought while shopping for clothes online that we wish we could try them on? Google has now made this a reality with its virtual try-on feature. This update is a total game changer and employs generative AI to showcase a varied variety of clothes on different models. Incorporating a try-on badge with the products, users will be able to pick the model that appeals to them the most. The company claims they will showcase models ranging in sizes from XXS to 4XL and they will be leveraging the Monk Skin Tone as a guide to be as inclusive as possible when it comes to skin tone. It also plans to include a diverse range of body shapes, hair types, and ethnicities.
- Improved Shopping Research: Of course, while shopping online, you don’t just add to the cart the first product that you see. Every online purchase is made after meticulous research and analysis. Google aims to make this research easier for customers by showing you the most relevant products thus speeding up your online shopping experience. For example, if you search for ‘sarees to wear to a wedding’, Google will provide a brief about things to consider while selecting one. Apart from this, it will also bring you the top products across the net and explain why they fit your needs. Apart from this, If you want to do in-depth research, Google will also come up with relevant articles that you can browse through.
- Revolutionary Shopping Feed: Imagine a personalized feed just like Instagram but for shopping! That is the stuff of dreams and Google is making this dream come true using AI. Unveiling the latest personalized shopping feed that has all the products from sarees to shoes in one place, based on your preferences. Just tap the Google shopping logo and you will be taken to your feed. Also, since a lot of us spend quite some time researching products, Google lets you pick up where you left off.
- Best Prices Galore: Of course, while shopping for clothes online, we aim to find the best product at the best price. However, this can be quite a task and we end up jumping from site to site to find a product that meets all our criteria. However, Google has solved this problem by introducing deal-finding tools such as price tracking, price insights, and price comparison. The website has also included a personalized deals page that is customized just for you. Tap on deals at the top of the page and find all the best ones in one place.
- Advanced Circle to Search: Loved a product online on Facebook or Instagram and want to shop for it? Google’s futuristic technology helps you just circle the product and it will come up with shopping sites and other recommendations for the product. Thus, your favorite product is just a tap away and this adds that extra zest to your online shopping experience.
Thus, as technological advances march on, we will be able to see even more revolutionary ways to integrate AI into our shopping experience and enhance it. With the advent of AR features, pathbreaking AI assistants, and superior personalization the sky is the limit for AI for shopping and we could not be more excited about it.